Email beats Internet Marketing for Highest ROI
Email marketing beats Internet marketing by delivering the highest ROI amongst online marketing channels. Here’s how much profit marketers made with email marketing. Read more
Tag Archives: email marketing
Measuring Email Marketing for Success
Memorability has been one of the greatest strengths of email marketing, especially compared with other channels such as print, broadcast and direct mail. However, metrics are useful only if they are taken of advantage of. It might be time to move beyond the basics and truly exploit the breadth and depth of available email metrics. Read More
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